South Beach Marina Apartments is located along the waterfront in the heart of South of Market (SoMa) San Francisco. This high-rise apartment community was built in 1989 and boasts some of the most incredible views San Francisco has to offer. After a massive renovation SBMA wanted their website to reflect the style and high-end experience they were delivering on their property.
Being located in a highly-desirable location in one of the most sought-after cities in the US means guests need to be able to understand the exclusive amenities and opportunities quickly & easily. Potential residents want to picture themselves in the space that meets their discerning tastes, see floor plans, pricing, and make a decision.
With those critical points in mind, the team at Pink Jacket worked to design the new site in a way that not only reflected the look and feel of being on property, but also lead users to contact SBMA easily and begin the sales cycle. High-level functionality, clear CTAs, and lead generation capabilities combined with great design took South Beach Marina Apartments web presence into the 21st century.